Bigger is Better at the Crossroads of the World!
Anytime you walk, ride, run, or whiz through Times Square, you can’t miss this Spectacular Display. The Times Square Digital Video Spectacular, located at One Times Square, is the largest digital sign in Times Square with foot traffic averaging around 1.6 million each day. VeriFone Media is excited to announce this new product in our growing media portfolio. As we continue to grow in the taxi, petro, and retail space, this digital billboard is yet another touch point to connect with a desirable, on-the-go audience.
At the convergence of Broadway, Seventh Avenue and 42nd Street, the Spectacular faces New York City’s busiest subway station, which services 60 million people each year riding the N,R,Q,S,1,2,3,7,A,C,E trains. The Spectacular is also the backdrop for Good Morning America, 20/20 and NASDAQ Market Watch which are filmed in Times Square. And every year, over one million people fill Times Square to watch the NYE ball drop from a top this building. One billion are also watching coverage around the world.
So, when we say there are 1.6 million impressions each day, we’re not even counting the people seeing it on TV, online, or their mobile devices–that’s just the pedestrians! Undeniably this signage gets tremendous exposure and we are excited to extend this unique product offering to our existing client base.
Pretty desirable real estate located in the heart of Times Square and a key platform for high impact branding and mass reach. You can just feel the pulse of NYC!
Quick Facts
- 16,000+ square feet of digital space
- 60 million people ride the subway at Times Square/42nd St. annually
- Tallest screens rise 17 stories (flank the sides of the building)
- Illuminated 6am-2am daily
For more info, send us a note at ads@verifone.com
Chris Souther
ibrahima sow
Frantz COORNAERT