April 1, 2013
VeriFone SoftPay doesn't get much public attention. It's the software that powers some of our more popular countertop/portable products such as our VX Evolution line of payment devices. Continue reading
2013: More Bite, Less Bark for Payments in Europe
January 21, 2013
Last year began with much discussion about how payments would shape up in the future. In 2013, European retailers are already making it clear they want to focus less on conversation and much more on action. Continue reading
Unlocking the Potential of Mobile Marketing
December 18, 2012
One of the most famous sayings in the marketing industry is attributed to John Wanamaker about a hundred years ago, "Half the money I spend on advertising is wasted; the trouble is I don't know which half." Continue reading
Equipmag Places Spotlight on France
October 25, 2012
During September, Equipmag, France’s premier retail event, saw more than 23,000 attendees participate in three days of intense discussion around "Shopping Revolution”. Continue reading
VeriFone Media Delivers Largest Ever Taxi Advertising Campaign
September 10, 2012
3800 Taxis, 3000 Digital Screens, 350 PR Jobs … and Counting
This summer's VeriFone Media campaigns have been some of the biggest ever in the history of taxi advertising in the UK. Continue reading
Payment Industry News
September 7, 2012
Mobile Payments
Wendy’s bets on QR codes to elevate mobile check-ins– www.mobilemarketer.com – 8/30/12 – “Fast food chain Wendy’s is joining the pack of quick-service restaurants using QR codes to bolster engagement with a location-based campaign that rewards users for checking in.” Continue reading
The Economics of Paying at the Table
August 31, 2012
I found myself this week trying to justify to myself whether or not it made sense to implement pay at the table devices in a restaurant. Rather than the intangibles associated with the look and feel and how the device complements a particular concept, I was looking for some concrete economic reason why pay at the table would make sense for a restaurant. Continue reading
Future Proofing isn’t just a Big Box Buzzword!
August 27, 2012
There is no question that local, independent businesses are essential to our communities. Sometimes we frequent them so often that the owners can feel like family, remembering the names of each of our children or knowing our favorite fudge, and in the case of my local baker, has dog treats waiting for the furry family members. Continue reading
ETA MOBILE PAYMENTS COMMITTEE –VeriFone’s Involvement
August 21, 2012
Those of us who make our day to day business in mobile technologies and mobile payments understand that we are at the forefront of a disruptive part of the evolving future of retail. Continue reading


Chris Souther
Diane Miller
Chris Souther