Retail-Escalator

2014 and the Rise of the Omnichannel Retailer

If your retail store hadn't already worked on its omnichannel marketing strategy prior to the just completed Black Friday-slash-Cyber Monday (um...cyber week? cyber month?) shopping extravaganza, you may have robbed your loyal customers of the after Thanksgiving shopping thrill and a chance for your store to see a significant spike in sales. Continue reading

Oktoberfest-VeriFone

Oktoberfest in Munich – A cashless option

Every fall, locales around the world celebrate their own version of Octoberfest. But the original, celebrated Oktoberfest in Munich, is the largest, and one of the oldest funfairs in the world, now celebrating its 181st season! Having just wrapped up, this year's Oktoberfest received more than six million visitors in only 16 short days. Continue reading