NFC demo

NFC: The “Presence + Intention” Bridge

Every so often I get asked if the “cloud” and GPS will ever erode the need for NFC and rich services at the checkout, whether that checkout is fixed or mobile. I’m a huge mobile phone guy (grew up at RIM) and had mobile email before I had mobile voice. As much as I love the idea of doing everything on the phone, I continually come back to the value-add of NFC to the consumer experience. Continue reading